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Running a campaign

Create a standard campaign

The five-step wizard end to end, from naming the campaign to opening it, and where the other settings live.

12 min read

A standard campaign is the default: you publish a form and a deadline, suppliers submit against it, and you decide what arrives. Setup is a five-step guided wizard, and every step stays editable until you open the campaign.

Before you start

You need four decisions and one list.

DecideWhy it matters now
What you are collectingOne campaign collects one kind of thing. Promotions and displays in the same campaign means one form that fits neither. Run two campaigns.
The deadlineA calendar date. The campaign closes itself at the end of that day in your timezone, and every reminder hangs off it. You can move it while the campaign is open, and dated milestones follow.
What happens at the deadlineClose, so nothing can be filed after it, or Accept late, so suppliers can still file and every late line is flagged for you. Close is the default and you can change it later.
The fields you needEvery required field is a field forty suppliers have to fill in, and a reason a workbook gets rejected. Ask for what you will act on.
The supplier listEmail, name, and which supplier tags each contact can act on. A broker gets several tags. You can paste this straight from a spreadsheet.

Step 1. Name and deadline

Start from Campaigns+ New campaign. The Guided setup banner across the top shows all five steps; finished steps are ticked and clickable, so you can go back at any time.

  1. Name the campaign

    The code is derived from the name, uppercased and stripped to letters and digits, capped at twelve characters. It is what your reference IDs start with: Q4PROMO-VENDOR-001.

    If the derived code collides with a previous campaign, press Customize code and type your own. Codes are unique within your organization.

  2. Choose the type of collection

    Promotions, Displays, Marketing, or Other. Choosing Other reveals a free-text box. This is a label on the campaign, not a behaviour switch; it is what makes a list of thirty campaigns readable a year later.

  3. Set the submission deadline

    Defaults to two weeks out. The campaign closes itself at the end of that day, in your timezone.

  4. Choose what happens at the deadline

    At the deadline has two settings. Close, the default, means nothing can be filed after the deadline. Accept late means suppliers can still file after it, and every line filed after the close carries a Late flag on your Received table, on the supplier roster and on the supplier's page, so you can see which offers arrived after the date you set.

  5. Optionally clone a previous campaign

    Under Reuse configuration from a previous campaign, pick a source and decide whether to copy its participating contacts and their tags too.

  6. Press Create campaign

    The campaign now exists as a DRAFT. No supplier can see it and no email has been sent. The guide moves to step 2.

The New campaign screen: a five-step guided-setup banner across the top with step 1 highlighted, then fields for campaign name, four campaign-type chips with Promotions selected, a submission deadline date field, and an At the deadline choice between Close and Accept late.
Step 1. The guided-setup banner stays with you through all five steps. Open full size

Step 2. Timeline

The deadline you just set anchors everything else. This step is where you say what happens either side of it, and who gets reminded when. Every row is optional: save an empty timeline and the campaign still closes itself on the deadline. Full detail is in Milestones and reminders; here is the wizard path.

  1. Apply a saved plan, or build it by hand

    If your organization has saved milestone plans, Apply a plan below the editor drops one in with its dates computed from this campaign's deadline. Otherwise press Insert a step and name the milestone.

  2. Say when each one lands

    Relative holds a milestone a number of days before or after the deadline, so it follows the deadline if the deadline moves. Fixed pins it to a date of its own. Move then a day on the calendar does the same thing by pointing.

  3. Choose the reminders

    Each milestone carries its own reminder offsets, as Remind tokens on the row. Add adds one, in days before or after that milestone. The calendar panel's Reminders view counts what that adds up to: how many emails, on how many days, and which of them land on a weekend.

  4. Decide about weekends

    Business days only rolls any milestone that lands on a weekend back to the Friday before, never forward. A deadline is something somebody has to meet, and rolling it forward hands out two days nobody agreed to. Individual rows can opt out of the campaign rule.

  5. Press Save and continue

    The step's own save carries you to step 3. Save as plan keeps this cadence in the template library for the next campaign, stored as offsets from the deadline rather than as dates.

Step 3. Form

This is the form your suppliers fill in, and the thing the Excel template is generated from, column for column. Full detail is in Intake forms and field types; here is the wizard path.

  1. Start from a template, or start blank

    If your organization has saved intake-form templates, Import a template appears above the builder. Applying one replaces the current form, so apply it before you start editing rather than after. It is available until the campaign opens.

  2. Add the fields

    For each field: a label, a type, and whether it is required. The key is derived from the label and is what the Excel template uses to match columns, which is why a workbook still parses after somebody reorders the columns.

  3. Set the constraints that matter

    Number and currency fields take a minimum and a maximum. Date fields take a window, which is how you say "offers must start inside period 5" and have it enforced on both the online form and the workbook. Dropdowns and multi-selects take an option list.

  4. Press Save and continue

    The form's own save carries you to step 4. Saving creates a new schema version. Existing items keep the values they were submitted with, and remember which version they were submitted under.

Step 4. Suppliers

Step 4 is the participants screen. You are doing two things: saying which suppliers are in, and saying which contact can act for which supplier.

Bulk import, the fast path

  1. Paste one contact per line into Bulk import.
  2. Each line is email, Contact Name, Supplier A; Supplier B. Semicolons separate the supplier tags a broker holds.
  3. Press Import all.

Suppliers not already in the directory are created. Re-pasting the same block is safe: existing contacts and tags are deduplicated, so you can fix two bad lines and paste the whole thing again.

One at a time, when you need care

  1. Under Invite one contact, enter the email, and a name if the contact is new.
  2. Tick every supplier tag this contact can act on.
  3. Press Invite contact.

Suppress the invite email adds the contact without mailing them, for when you are staging a list or the supplier asked you to hold off. In a draft, invite emails hold until you open the campaign anyway.

Participants & tags below lists everyone invited so far, with the tags each holds. Press Save and continue at the foot of the screen to move to the last step.

Step 5. Review and launch

Step 5 is a last look before anything is sent. Nothing here is a new setting: every panel is derived from what the first four steps set.

PanelWhat it shows
TimelineThe deadline and any milestones, as dates. Derived from what you set on step 2.
PreviewTwo views of what a supplier receives, toggled between Invitation email, rendered from the live template with this campaign's values and addressed to the first invited contact, and Entry table, every column of the form in the order a supplier meets them.
Briefing materialsThe files that go out with the invitation. Add or remove them here.
Before it opensA checklist: how many contacts will be emailed, whether the Excel template matches the form, when the campaign closes itself, whether outbound email is configured, and any supplier tag nobody holds. A tick is settled; an exclamation mark links to the screen that fixes it.

Before it opens

  • 9 contacts across 4 suppliers will be emailed · the moment you open, not before
  • Excel template matches the form: 8 fillable, 1 calculated · generated from the form, so the two cannot drift
  • Closes itself on 12/02/2026 · in each supplier's own timezone
  • ! 1 supplier tag nobody holds · Sunrise Farms · no contact means no invitation

Open campaign Back

Each line is a fact about this campaign. Anything with an exclamation mark wants attention before you open.

If a send fails, the invitation is not marked as sent and the sweep retries it, up to five attempts. You can see what went out, and what did not, in LibraryEmail log.

exit guide, at the right of the banner, leaves the wizard for the ordinary campaign overview. The campaign stays a draft, and the same Open campaign button is in the overview's Lifecycle panel.

Settings outside the guide

These are not wizard steps. They live on the campaign's own tabs once it exists, and you can set them before or after launch.

SettingWhere
At the deadlineAsked on step 1, and changeable afterwards at CampaignSetup & forms, above the milestone editor: Close or Accept late, then Save milestones. Changing it is audited.
Detail formCampaignSetup & forms, under Detail-form settings beneath the intake form: the instructions and optional template for the second round on accepted lines.
Co-managersCampaignSuppliers & access, the Co-managers card.
Briefing materialsCampaignSetup & forms, the Briefing materials panel at the foot of the screen, which opens when you click it and says how many files it holds. Step 5 shows the same files as a card.

Co-managers

A co-manager has full campaign-manager rights on this campaign only, which is what covers a vacation or a shared desk. Choose a colleague and press Grant access. Every action stays attributed to whoever did it, so the audit trail still tells you who rejected what.

While it is open

You canHow
Move the deadlineEdit it on Setup & forms. Milestones expressed as offsets follow it; fixed-date milestones do not.
Change the deadline ruleSwitch between Close and Accept late on Setup & forms at any time.
Change the formSave a new schema version. Existing items keep their values, and any that now miss a required field are listed on the overview with a one-press way to email their contacts.
Add suppliersInvite at any status. A contact added to an open campaign is emailed straight away.
Post an announcementThe Announcements card mails every participating contact and lands in their notifications.
Share briefing materialsAttach files on Setup & forms. Every participating contact can download them.
Close earlyUnder Additional actions, Close submissions early. Locks submissions now, moves everything to review, and notifies the suppliers.

The overview's Suppliers roster gives each supplier one of three states: Submitted, Draft for a supplier who has typed into the grid and not yet filed, and Not started, with the date they were invited and how often they have been reminded.

After it closes

At the end of the deadline day the campaign closes itself: supplier editing locks and every line moves from Pending with the supplier to Pending with you. From there the work is the Received tab, covered in Received.

If the campaign accepts late lines, suppliers can still file after the close. Each late line carries the Late flag on the Received table, and the supplier roster shows it beside Submitted when the newest line arrived after the deadline.

If you need to let one supplier back in on a campaign that closes, do not reopen the whole campaign: grant them an item-scoped or submission-scoped edit grant from the item screen. Reopening with a new deadline is available under Additional actions and re-notifies everybody, which is the right tool only when the whole round needs another pass.